top of page

When You are the Business… Who Is Protecting You?

  • Writer: Akshu Sarkaria
    Akshu Sarkaria
  • Feb 24
  • 2 min read


Small business owners are built differently.

  • You do the payroll. 

  • You handle the clients.

  • You solve the problems.

  • You manage the cash flow.

And somewhere in between, you try to be present for your family.

I see it every day. Because I do it myself.

For many small businesses and self-employed individuals, running lean teams and    carrying everything on your shoulders is an everyday routine.

But here’s the hard question:

If you couldn’t work tomorrow, what would happen to your income?

The “I’ll Deal With It Later” Trap

When you run a business, everything feels urgent like:

  • Hiring

  • Retention

  • Taxes

  • Equipment

  • Marketing

  • Growth

Your own protection? It quietly moves to the bottom of the list.

Not because it’s unimportant. Because you’re busy.

And because nothing has happened… yet.

The Reality No One Talks About

A lot of small businesses are self-run or family-operated.

  • There isn’t a large corporate structure behind you.

  • There isn’t a backup executive team.

  • There isn’t a paid sick leave bank waiting.

 

It’s you.

Or you and your spouse.

Or you and your kids helping after school.

Businesses like family-run restaurants, construction businesses, salons, independent contractors, home-based service businesses………

When something happens to the primary income earner, everything feels it.

  • Revenue slows down.

  • Bills continue.

  • Stress multiplies.

That’s why Critical Illness Insurance and Disability Insurance are not optional for small business owners. They protect:

  • Your income

  • Your household

  •  Your employees

  •  The business you worked so hard to build

Because when you are the engine of the business, protecting you is protecting everything.

  • You Take Care of Everyone Else

  • You offer benefits to employees.

  • You show up for clients and customers.

  • You invest in growth.

 But I often see business owners with:

  •  No Disability coverage

  •  No Critical Illness coverage

  •  Outdated Life Insurance

  •  Policies that don’t match their current income

  •  You deserve financial protection.

 


Protection is not fear-based planning:

  • It’s leadership.

  • It’s saying: “My family and my business will not collapse because of one health event.”

 That is strength.

So Let Me Ask You Something

  • Why do we insure our buildings, vehicles and equipment… but not the body that runs the entire business?

  • Why will we upgrade tools and marketing before investing in our own health?

  • If you are the engine of your company, why is your protection optional?

  • And if something serious happened tomorrow, would your business survive without you?

Why don’t we prioritize our own health?

Let’s Make This Simple

If you are a small business owner and:

  •  You haven’t reviewed your coverage in 2–3 years

  •  You rely fully on your ability to work

  •  You’re not sure what your group plan actually covers

  •  You’ve been meaning to “look into it”

Let’s talk!

Best Regards,

Akshu

Owner & CEO

Comments


© 2026 by Glengarry Consulting

bottom of page